Tax Ready Books 24/7

Expert help for service businesses who want to stop worrying about their taxes.

Thoughtful Financial Support for Growth

Managing your books and taxes while growing a business can feel overwhelming and isolating. The doubts, the anxiety, the sleepless nights over making the next (and right) financial move — it’s exhausting.

At People First Finance, we exist to help you change your narrative. We're not just finance experts; we're your partners in progress and your allies against overwhelm.

Picture this: never having to hunt down old receipts and always knowing your tax strategy is serving you well so you can focus on growing your business. That's People First Finance. We help you transform complexity into clarity, hesitation into confidence. 

At People First Finance, we do finance differently.

Scaling your business? Time to clean up those books!

As you grow, your messy books become a bigger problem. 

If you’RE LOOKING FOR:

  • Well organized, easy to understand financial reports delivered to your inbox every month along with a summary of items that require your attention 

  • A skilled and diverse team of finance experts with decades of combined bookkeeping and accounting experience   

  • Reliable financial support from a team who proactively sends reminders and responds to questions within 48 business hours

  • Oversight to ensure that the way you’re paying yourself and your team of contractors and/or employees is compliant

  • Tax ready books that are complete, accurate and up to date whenever you need them

We offer quality bookkeeping at a reasonable price to ensure you’re always ready for tax season (and other big business decisions!).

What We Offer

Meticulous and detailed bookkeeping and tax services to help your business thrive.

You don’t have to struggle to get a grip on your finances anymore. No more short-term partners, we’re built to grow with you and help you get results.

BETTER BOOKKEEPING

Our Core Service

24/7 tax-ready books, up-to-date reports delivered monthly, and the key to unlocking reliability in your books. 

Everyone starts here.

TAXES ON AUTOPILOT

The second-best investment you’ll make. 

We work with you to optimize your tax strategy, allowing you to keep more of your hard-earned money. 

This is only available to Better Bookkeeping clients.

  • “I highly recommend People First Finance to help manage your bookkeeping, tax planning, and financial advising. People First Finance is a high quality and reasonably priced agency that has a very personable and wonderful team that is quick to respond to your needs while also delivering a top notch service. I have had a great experience with People First Finance and hope to continue working with them for years to come. People First Finance is helping our company stay healthy and in successful operation.”

    TONY J. | PHOTOGRAPHER

  • I've had PFF as my virtual CFO team for the last 2 years. The staff have been exceptional at keeping my books clear and concise, as well as giving me strategy and tax support. I feel I am in good hands with Luisa and her team. Anyone I show my P&Ls to are super impressed by the work, and they are continuing to support me as I expand my business. I am super grateful to have a team who are PEOPLE, who extend kindness & flexibility & active listening rather than someone who just does my books. Highly recommended!”

    LINDSAY T. | PLAY SPACE OWNER

  • “As a small business owner, I struggled for years to find someone to help me with my financial affairs that I liked and that I could trust. If you're serious about getting your finances in order, I can't recommend People First Finance enough. Luisa and her team are knowledgeable, responsible, and committed. Call them, call them, call them today. They've made a world of difference to my day to day and my bottom line. One of the best business decisions I ever made was to hire PFF. Do it!”

    ERIC R. | DESIGN AGENCY OWNER

Who We Are

Expert Bookkeeper, Accountants and Tax Professionals

We are your core financial team.

We are an attentive team of women finance professionals who are ready (and excited!) to crunch those numbers and help increase your chances of long-term success.

Getting Started is Easy:

01 Book A Call

Make sure our Better Bookkeeping services are the right fit for your business and your budget. We'll answer any questions you have about managing your money better, and how we can support you.


02 ONBOARDING

Approve your proposal, sign your 6 month contract and begin the 2 week onboarding process. You'll have a dedicated account manager by your side every step of the way.